[EP] Mission

Keepin' It Simple

We want to help take the stress out of your daily routine with simple, effective skincare basics delivered straight to your door.  

[EP] Guarantee

Proudly overdoing

Our founders are both type-A people, who don't settle for mediocrity. We guarantee our products contain only quality ingredients that we'd gladly smear on the faces of friends, loved ones, and ourselves.

[EP] Provenance

From Korea / Avec Amour

Korea continues to inspire the global skincare revolution, so we've partnered with the best labs in Seoul, allowing us to offer top-notch products at pretty sweet prices.

[EP] Aesthetic

Less / But Better

Inspired by Dieter Rams and Kenya Hara, we believe good product design means "as little design as possible." We keep things focused on the essentials—our formulas and ingredients. That is to say, we don't believe in raising costs for the sake of fancy packaging.